Top of the Shops is a café and social hub on the Mirehouse Housing Estate, Whitehaven, providing the community with nutritious food at affordable prices, as well as a friendly and secure environment for the community to meet and support each other. For those in need the community cafe provides free meals. Community groups also use the facility as a venue for events and meetings.
Top of the Shops realised they needed help with social media marketing so they used Cumbria Exchange to publicise a request for the support they needed. The request for support was taken up by Decommissioning Delivery Partners (DDP) in Sept 2019.
i3 Decommissioning Partners are a joint venture between Altrad Services, Shepley Engineers and Wood, working in collaboration to bring a full range of Design and Construction Services to Industry.
i3 Decommissioning Partners are a Delivery Partner within the DDP Framework at the Sellafield Site and are committed to enabling positive social impact within the local community. The request from Top of the Shops aligned with their social impact plan and they identified they held the skills and resources available to assist and so agreed to support Top of The Shops with marketing and social media.
A meeting was arranged between the DDP Social Impact Lead, i3 Decommissioning Partners, Cumbria County Council and Top of the Shops.
From the discussion it was clear that Top of the Shops would benefit more from a mixture of marketing advice and resources. It was agreed that i3 Decommissioning Partners would design and produce menus, A5 and A4 fliers along with some A3 posters – in total over 1000 items were produced and a selection were laminated.
An additional area of focus was also identified to reach potential customers from passing traffic on the A595, i3 made the decision to purchase two A Frame advertising boards and waterproof posters for Top of the Shops.
Linda & Claire from Top of the Shops wanted to say: “Thank you so much to i3 for all their help with leaflets, posters and signs they are brilliant! We are really pleased with them.”
Andrea Spencer, Risk Manager, i3 Decommissioning Partners said: “Working in collaboration with the staff and volunteers at Top of the Shops has been a pleasure, their service to the community is highly commendable.”
The project aligned with the DDP Social Impact Plan, Principle – Provide clarity and access to available DDP resources to support community interventions and local organisations in our most deprived areas.
Where can I find out about the parties involved?
Top of the Shops Café & Social Hub:https://www.facebook.com/pg/Mirehouse-Cafe-and-Community-Hub-364402334063268/posts/
i3 Decommissioning Partners: http://i3decommissioningpartners.com